Years ago, while taking a class on magazine design, I worked on a group project to redesign a nonprofit organization's magazine. The group consisted of two females and myself. I was a wizard at Pagemaker and design techniques, but the two women had an eye for color schemes. So we made a pretty good team. Occasionally I would throw out ideas about what I thought would be a good color, but they always outvoted me and chose something else.
To be honest, I didn't mind as I was more focused on getting a good grade then worrying about petty fights. So as long as they trusted me with putting the whole thing together, I sure didn't mind their saying what some sidebar box should look like. It became really clear to me during this project the difference between men and women on topics such as color.
"Oh, an off shade of brown."
They just smiled to themselves and we continued working. The difference is that us guys invariably will go the easy route on things like this and say something is just a straight color (brownish) while women will give it a specific name.
1968 World Series champion Detroit Tigers, well, that I still remember.
Let's see, Al Kaline was in right, Norm Cash at first, Bill Freehan behind the plate...well you get it. Men have different ideas of what is important and will be exacting in those areas, women have different priorities.
Likewise, when we get dressed for an evening out, a woman will spend an hour trying to make sure the shade of green in her blouse will work perfectly with the shade of gray she plans for her skirt. We guys will just pick a shirt/pants combo we think will make us look even more manly. Simple.
Just as men and women have a difference in vision (as mentioned in an earlier blog), as well as the meaning of something, picking colors will continue to be something men and women never see as just black and white.
This color is "olive drab." For some reason, I knew that one.